Photograph, “Dr. R.W. Hocker (center), Div. of Mktg. & Transp. Res. BAE, explains to D.J. Scott, TWA first officer plans for flying a shipment of lettuce to eastern markets to test the effect of altitude on air-borne vegetable cargo and investigate the buying appeal of such produce to the eastern housewife. Meanwhile, TWA hostess Helen Peizer notes the start of a graph-recording thermometer attached to a lettuce crate to register temperature changes during flight.”
Still Pictures Identifier: 83-G-12700
Rediscovery Identifier: 21676
21676_2010_001